CRESS Research

wo Way Out is implementing CRESS capital as an action research to test the efficacy of CRESS capital, an innovative tool in the fight against poverty. It is believed that CRESS capital will unlock the world’s poor full potentials. It will assist the poorest of the poor, especially women and young people, move forward to become successful entrepreneurs within calendar dates. This model helps the poor follow their passion and use their strength in combination with resources based on their specific needs to navigate the interrelated problems of poverty, diseases and ignorance facing them.

TWO

wo Way Out is seeking to test CRESS capital effectiveness across variety of geographical locations. We are starting in Cameroon with our first field partner while waiting for other organizations interested in participating in CRESS capital research.

CRESS model provides a variety of tailored products and services concurrently and sequentially. These services are established with the poor on their specific needs and that of their communities. CRESS is a poverty alleviation tool. CRESS research is based on the concept that cultivation, reinforcement, expansion, sustention and seed (CRESS) capital and other needs-tailored build-in products can enable the poor to become successful entrepreneurs within calendar dates. CRESS has been crafted from the experiences, accomplishments, challenges and recommendations from varied sources including target clientele, the poor, participating at a poverty alleviation program called Grounded and Holistic Approach for People’s Empowerment (GHAPE) over a period of at least fifteen years. And also, thoughts and feedbacks from individuals and focus group discussions (FGD) with the poor in Cameroon, Kenya, Tanzania and USA not participating in an organized grounded poverty alleviation program as GHAPE.

Statement of the Problem

The competitive goal of reaching institutional sustainability and service providers deciding the “what”, “when” and “how” compromises the goal of serving the very poor with resources that will address their multiple needs and enable them to become successful entrepreneurs within calendar dates, especially poor women and young people in geographically hard to reach communities or procedurally discriminated upon.

Aims

The aim is to demonstrate how CRESS capital will address the multiple and interrelated needs and unlock the world’s poor full potentials within calendar dates. This is an innovation to better serve the needs of the poor while still attending institutional sustainability.

Objectives

It is hoped that by the end of this action research, micro-finance institutions, the poor, scholars and all stakeholders in the fight against poverty will gain greater insight on how to alleviate global poverty. The objectives of this poverty alleviation (CRESS capital) research are:

To demonstrate how CRESS capital unlocks potentials
To show how the poor can start, grow businesses and become successful entrepreneurs on calendar dates.
To demonstrate how the poor’s interrelated needs of poverty, ignorance and diseases can be addressed concurrently and successfully.
To illustrate how institutional goal of financial sustainability can be met concurrently with the goal of reaching the poorer of the poor.