Poverty is a cause or consequence of social, economic, political injustices including geographical marginalization and greed. The symptoms of poverty are many and varied. They include high rates of preventable diseases: infant mortality, malnutrition, low education and participation in decision making, violence, HIV/AIDS and limited opportunities in communities around the world. Problems facing the poor are not in isolation and require a holistic approach. To alleviate poverty requires a multi-facet approach. This is more so because poverty, ignorance and diseases breeds a complex web. Each of them is either causing or resulting in poverty. Wrong diagnosis and prescription will result in symptomatic treatment only. Such intervention gives rise to resistance to most current alleviation tools.
Results and data obtained over a period of at least 15-years providing products and services to the poor is crucial. How we view and define poverty, and how we design and deliver products and services is key in the fight against global poverty. Treating the symptoms to ease pain, provide some comfort, strength and hope while investigating, strategizing, resourcing and removing the cause in a procedure that has defined steps and providing for changes that are abound because of actions taken is the desired direction in the fight against poverty like in other infirmity. CRESS Model does this and more. CRESS capital will unlock the world’s poor full potentials. It will alleviate poverty in a sustainable manner causing the poor to gain self-esteem, understand the relationships between lack of access to basic needs, information and exposure to diseases and other ills, and will avail the poor with opportunities.
CRESS capital innovation comprises building on the strength of the poor, providing first aid services to meet their pressing needs and focusing on the long-term goals of becoming successful entrepreneurs within a specific duration by giving them financial and non-financial resources simultaneously that address their specific needs under peer support and supervision.